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THE FUTURE
OF TRUTH

(AND HOW TO GET THERE)

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Lindley Gooden is the Founder and Cheerleader-in-Chief of Greenscreen. He and his colleagues have helped some of the world's best known organisations to tell their stories with authenticity, clarity and confidence since 2005.

 

Lindley has spent more than 30 years in news and information - with an emphasis on storytelling ethics. He has interviewed more than 50,000 people involved in world-changing events, breaking stories and daily news.

 

In broadcasting, he was a Senior Journalist, a Consumer, Technology and Finance correspondent for the UK's national news organisations including the BBC, ITV and Sky News before working with organisations that want to tell their stories differently. His work has often required him to challenge misleading information, both as a journalist and as a communicator in business.

 

Outside the day job, Lindley has trained generations of journalists.

 

He has mentored presenters and correspondents, lectured postgraduate journalism at leading British universities, and has helped national print, online and broadcast journalists to fine tune their skills worldwide.

 

He has also advised organisations in the news about how to communicate to a higher standard with passion, integrity, and skill.

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THE FUTURE OF TRUTH
(AND HOW TO GET THERE)

WE NEED TO TALK ABOUT THE TRUTH.

It’s all so very human.

Our brains are perfectly attuned to absorb information packed tightly into the stories that scare us, excite us and make us face the enemy and fight.

Unfortunately, that process is tearing us apart.

Mis- and dis-information have overfed our addiction to fiction, harmful content and conspiracy beliefs.

Yes, it’s a mess. But there really is hope.

The Future of Truth (and How to Get There) combines psychology, neuroscience and the dark art of storytelling to build a unique set of tools for us all to spot lies in realtime.

From the harm test to the conspiracy equation, we’ll see stories for what they really are, whether they come from friends, our favourite news teller or a deepfake. A toolkit to fight back against false information wherever our timeline takes us.

 

 

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